It’s the same reason you go through multiple swatches before painting a room: colors impact how we feel. Planning the look of an event is no different.   Making informed and careful decisions about design before the meeting even starts is crucial to support attendee well-being and high performance – and a lot of that is anchored to something as simple as the color palette you ...

From corporate conventions to music and arts festivals, crowds keep getting bigger. Fortunately, technology is keeping up with the trend. Over the last few years, there have been massive steps forward in technology to offer an intimate experience to every single individual in a crowd of thousands. Bands on stage have massive productions, and sophisticated ...

[vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]You could say the quest for sustainability has touched all industries at one point or another. The event industry is no different in that organizers are constantly looking for ways to reduce ...

In 2012, VR first grabbed the attention of the world with Oculus Rift’s wildly successful Kickstarter campaign. The almost 2.5 million dollars raised proved it was easy to see the potential of a technology capable of transporting users to another perceived environment. This rings especially true for the meetings and events industry. From the initial event ...

Four Options for Top Easy-to-use Fundraising Apps If you are in the not-for-profit or fundraising business, collecting donations is a key objective for your events. Although traditional auctions and donation collection still exists, the rise of mobile bidding apps have made it easier than ever to reach your fundraising goals. Some non-profits have reported a ...

First impressions set the tone and mood for the entire event experience. If you have ever heard of the halo effect, which by definition is the tendency for an impression created in one area to influence opinion in another area, you understand that your event theme, message and experience should start from the very beginning ...

Creating Transformative Experiences. Our industry has spent the last 5 years talking about how important it is to design experiences. This aim is undeniably true. However, it is time to shift the conversation towards how the live event experience we design can have transformational power.  Why is it important? Because the experiences that do not ...

A Look at the 2019 Edition of South by Southwest in Austin, Texas When people hear South By Southwest mentioned, they typically think of the music festival founded in 1987, however, over its 30+ years, it has grown to encompass many more attractions than just the grass-roots music festival that it was once intended to ...

Untethering lighting designers from limited holographic systems, PepperScrim is now one of the most popular fabrics designed for use on stage. For set designers and lighting teams throughout the entertainment industry, PepperScrim is changing the way in which shows are staged, and providing audiences with a completely new, ultra-realistic holographic experience. In this latest post, ...