Jan 3 2024
Kristi Casey

How to enhance learning, memory and mood with the cross-connection of senses   Marcel Proust’s masterpiece Remembrance of Things Past begins with the narrator enjoying the taste, touch and smell of a cookie dipped in tea. That simple multisensory experience transports him back in time to his childhood, kicking off an epic multi-volume adventure. Similarly, …

How to create immersive experiences with event technology

Aug 2 2023
Kristi Casey
7 MIN
You’ve heard the term ‘immersive experiences.’ But what does that mean? Let’s go beyond the buzzword to look at how you can use cutting-edge and traditional audiovisual (AV) technology to leverage this trend.  What is an immersive experience? An immersive experience is one that engages one or more senses. It encourages people exposed to the experience to become active participants ...

How Augmented Reality is Transforming Events

Jun 6 2023
Abhishek Khatpe
Businesses all around the world are using immersive technology like virtual apps, AR, and VR to raise awareness, differentiate from competitors, and drive sales. Augmented Reality (AR) in particular is being adopted across different industries (online and offline) at a rapid rate. This spike in interest for Augmented Reality in events is being fuelled by ...

Planning for the Unimaginable

Jun 5 2023
Kristi Casey
5 MIN
In the events world, sometimes we’re caught by an ask so big, it feels unimaginable. Just ask Encore Regional Director Chris Baker, who oversees the Alberta Branches in Canada. It all began with an unexpected RFP from the Canadian Council of Catholic Bishops (CCB). They queried Encore Canada for a proposal related to a visit ...

In-person events are back in force, with attendee counts rising and most budgets increasing

Apr 25 2023
Emily Loftis
Key findings from the Encore 2022 Winter Planner Pulse With the world of events ever-changing, staying up-to-date on the latest industry trends is an essential tool for crafting successful experiences. To help ensure your event design, programming and format resonates with today’s audiences, Encore surveys meeting and event professionals quarterly to capture a closer look ...

How to deliver a big impact with your next small meeting

Mar 13 2023
Emily Loftis
7 MIN
Small meetings have become an incredible source of growth and opportunity in the wake of the pandemic. Catering to a group of 50 or fewer participants means you can provide more targeted programming, promote greater intimacy between your audience and stakeholders, and foster meaningful interactions that build trust. This holds true whether you’re conducting a ...

How to Organize an Esports Tournament - 2022

Sep 25 2022
8 MIN
Online gaming events and tournaments were a hot commodity during the pandemic. The gaming industry has been growing rapidly with no signs of hitting a pause. In 2021, the global Esports market was valued at just over $1.08 billion U.S. dollars, an almost 50 percent increase from the previous year. Industry projections forecast the Esports ...

Event resources that lower planner stress levels

Sep 22 2022
Kristi Casey
8 MIN
The return of in-person events is a welcome change from the cloistered era of pandemic-induced, learn on the fly virtual event planning. But the rebound also added stress to event professionals, who — even before the pandemic — occupied a job that annually topped CareerCast’s list of “Most Stressful Jobs.” Thankfully, Encore offers resources and ...