Oct 17 2024
Encore Research

Subscribe for more tips, tools & inspo! Did you know that storytelling enhances memory and recall? It’s true. People will only retain five to 10 percent of a presentation if you just deliver the statistics. But if you tell a story, they’ll remember up to 70 percent of the information you share. Stories activate our …

Unlock Event Magic: Three Winning Content Strategies!

Aug 24 2024
Emily Loftis
Capture attention, spark curiosity and leave a lasting impression In today’s ever-changing landscape, the way people consume content has undergone a rapid transformation. What does this mean for meeting and event professionals? You’ve likely faced unique challenges in capturing (and keeping) your audience’s attention to deliver a memorable experience.  To address these hurdles, let’s consider some key ...

Top Ideas to Make Your Holiday Event Stand Out

Oct 17 2023
Candice Beckman
It happens to everyone. The holiday season creeps up on us and before you know it, it’s November! For us event planners, that usually comes with the annual task of planning a corporate holiday party.  We always want to keep both our stakeholders and attendees happy. So here comes the million-dollar question: how can I ...

From Planner Pulse Insights to a Senior Producer's Real-World Experiences

Jan 27 2023
Encore Marketing
5 min MIN
Watching in-person meetings and events return has been exciting. Industry trends have shifted rapidly over the past year which has kept event planners on their toes. Our Winter 2022 Planner Pulse Report indicates that 70% of planners are currently booking or sourcing new events. The industry is getting back on its feet and many events ...

5 Things to Consider when Choosing an Esports Event Venue

May 25 2022
8 MIN
In the past decade, competitive online gaming and Esports have experienced a meteoric rise in popular culture and its economic value. Professional esports have long caught up to traditional sports when it comes to prize pools, sponsorships, and production quality, and transitioning your independently run esports events to large-scale competitions can be costly and very ...

The Show Must Go On!

Sep 13 2021
Have you ever managed a virtual conference from a hospital bed? It was a first for Heather Dow, senior manager at  Events & Management Plus, Inc.  When the potential to be sidelined by a life-threatening injury read out how our Encore Canada team helped her manage one of the biggest events of her career without ...