Jan 13 2022
kevin.moraes@encoreglobal.com

Are you using creative content to its fullest potential? You should be. Gone are the days of standing in front of a crowd with a simple slide presentation and expecting your audience to remain tuned in — that’s sort of like serving an unseasoned meal.It’s bland and forgettable. From industry award shows and product launches …

Looking Back, Moving Forward: Reflections on Pride Month

Jun 18 2020
Donna Hubley
Pride Month celebrates the anniversary of the Stonewall Riots, which took place more than 50 years ago. On the first anniversary of Stonewall, a peaceful protest was organized that would become an annual event celebrating LGBTQ+ rights, before blossoming into the large-scale Pride events and parades we see globally today. As with so many events this ...

Pandemic Makes Events More Important Than Ever

Jun 11 2020
Mike Stengel
A Rise in Hybrid Meetings and Events The COVID-19 pandemic has presented new challenges to the event industry. But, with crisis, often comes innovation. As automobile manufacturers have quickly changed their business model from building cars to building ventilators, the events industry is responding with different ways to use technology to connect organizations and people. ...

Two Critical Principles for Virtual Event Design

May 21 2020
Alissa Hurley, CMM, CED
Hint: It’s not about the platform Over the last two months (though it certainly feels much longer), our industry has frantically been pivoting live events to virtual event formats. For many, this meant rapidly researching a vast array of streaming providers, web conference solutions, and virtual event platforms. In the process, it’s also meant a ...