Jan 13 2022
kevin.moraes@encoreglobal.com

Are you using creative content to its fullest potential? You should be. Gone are the days of standing in front of a crowd with a simple slide presentation and expecting your audience to remain tuned in — that’s sort of like serving an unseasoned meal.It’s bland and forgettable. From industry award shows and product launches …

There is no going back to how things were and that is a good thing.

Dec 1 2021
Candice Beckman
S’il n’est un secret pour personne que la pandémie a tout bouleversé dans le secteur de l’événementiel, elle a également apporté quelques avantages inattendus en cours de route. Avant que COVID-19 ne devienne un titre quotidien, réfléchissez à ce qui rendait le secteur de l’événementiel unique dans l’esprit des étrangers : Les organisateurs d’événements ont ...

Principles of Hybrid: Impactful Events Wherever You Are

Jul 24 2020
Tom Ring
On July 17th, the UK government announced what we have all been waiting for: live performances can resume on August 1st, and conferences and business events on October 1st.  While this is great news for our industry, the threat of COVID-19 remains and events should follow our MeetSAFE guidelines to minimize risk. With this announcement, the longing ...

Case Study: Maximizing Virtual Audience Engagement with Production Techniques

Jul 9 2020
Samantha Price
As the events industry starts to return, it’s becoming clear that hybrid events are going to become part of the new normal. While there are countless tutorials, resources and products that are geared towards making the technical transition easier to understand and execute, one challenge that remains is how to maximize remote audience engagement. Founded ...

Pandemic Makes Events More Important Than Ever

Jun 11 2020
Mike Stengel
A Rise in Hybrid Meetings and Events The COVID-19 pandemic has presented new challenges to the event industry. But, with crisis, often comes innovation. As automobile manufacturers have quickly changed their business model from building cars to building ventilators, the events industry is responding with different ways to use technology to connect organizations and people. ...

Two Critical Principles for Virtual Event Design

May 21 2020
Alissa Hurley, CMM, CED
Hint: It’s not about the platform Over the last two months (though it certainly feels much longer), our industry has frantically been pivoting live events to virtual event formats. For many, this meant rapidly researching a vast array of streaming providers, web conference solutions, and virtual event platforms. In the process, it’s also meant a ...